PICKSTAR TECHNOLOGIES
Roadshows/Events

THE BRIEF

Pickstar has an exciting outlook – strong investor support, new saaS custom developed generating global interest among major sporting clubs, leagues and organisations, and an aggressive growth plan. Spoke Created and managed an East Coast investor roadshow with a clear focus to have high-end engagement with shareholders and potential new investors. Spoke’s remit was to develop a campaign strategy, create a new presentation, draft content – written and video – for digital publication across socials and a branded shareholder eNews, and to direct and event manage the entire roadshow from end to end.

PROJECT DETAILS

CLIENT

Pickstar Technologies

INDUSTRY

Software as a Service (SaaS)

PROJECT TYPE

East coast investor roadshow

PROJECT DATE

August 2022

OUR APPROACH

  • Spoke deployed a team of three media and investor relations experts to deliver the program
  • Focus was on organising and managing the roadshow – including attending both events
  • Designed and produced a new and compelling investor presentation


 

THE RESULTS

  • Compelling investor presentation produced
  • Significant attendance in both Sydney and Melbourne – estimated 83 brokers, funds and strategic investors attended the roadshow
  • Increase list of contacts to engage audience digitally post roadshow
  • Strong and professional impression made – brand recognition and quality experience
  • Clear outcomes promoted: Revenue growth
    Increased global market share UK, US and Asia